AICE Media Studies

    For this project, we  decided to make our music video on the country song “You Should Be Here” by Cole Swindell. Typically, country music videos have many conventions they follow. Since the songs usually follow a storyline and have a deep message behind them, the video follows that narrative too and is used to bring the story to life visually. The artists are usually the main character of the film and it usually features objects that are associated to country cultures, such as cowboy boots and hats, trucks   It follows a group of friends as they look back on memories of a friend that passed away. It follows the conventions of country music videos since they typically follow a storyline and include a deep message, which is what we did in ours. It challenges conventions since country music videos typically feature objects that many people associate with country culture, like trucks, cowboy boots and hats, and they are filmed in the countryside.   ...

This music video was very fun to make and overall taught us many things about the filmmaking process. Working with a group helped us all learn how to compromise, make team efforts, and split workloads. Not only this, but this project further developed our skills when it came to filming scenes and editing footage.      At first, we were indecisive about our plans and were having a hard time making decisions as a group. We weren't positive about the song, the themes, the scenes, or even the genre. After extensive discussions, we all agreed on the song “You Should Be Here” by Cole Swindell and decided we wanted the theme of this music video to be sorrowful. We agreed that we wanted our music video to follow the storyline of some friends that had recently had a loved one pass away.     Many things got in the way of filming such as sports, the pandemic, and social distancing but all of these obstacles just taught us how to be more flexible and wor...

Right after we were done filming on Friday, we started editing the music video. While filming, we made sure to take several shots of each scene in case we needed extra footage or one of them ended up not being used. Because of this, we had to go through all the footage and pick out the best scenes, which was difficult since there was a lot of it. We then imported all the footage from our phones to our computer and put it into the iMovie editing software. We started by cutting down the song to exactly one minute, so we would have a guide to know what to cut the footage down to. We then lined up the scenes in the order we wanted them to be in. We also cut off all the extra footage that was around the shots we needed.  One of our teammates took over and went more in detail to make sure all the footage was cut exactly right. She also put in all the transitions we needed.  We ran out of time to edit together, so then I took on the responsibility of finishing the editing of the musi...

     After having to postpone filming over thanksgiving break, my group and I started filming our music video on Wednesday, December 2nd.  We had originally planned to film at one location, but we had to go to a different team member's house instead to take extra safety measures and make sure we were not coming in contact with covid. Because of this, we had to change some of our scenes.       We had planned on having a bonfire scene and a swing scene at the playground, but at the new location, we no longer had the fire pit or the swings so we came up with something new. We instead filmed both scenes at the beach.  One of the scenes consisted of us running towards the water together, and the other one was of us walking down the shore. Although they were different than what we had initially planned, they maintained the same effect. The goal was to portray the feeling of nostalgia, friendship and sadness and they both accomplished it.  ...